Why Experts See What Others Miss (And How You Can Too)

How Layered Thinking Drives Marketing Reliability and Results

A hush fell over the conference room. Rows of figures glowed across the projector screen: marketing data, growth forecasts, investor decks. The product team had spent weeks perfecting the pitch, triple-checking every assumption. They were ready.

Then, the industry veteran, a seasoned investor with decades of experience, broke the silence. After scanning …