My friend thinks AI made him smart...
Wrong. It amplified what he already knew (and that's the secret most are missing)
I had an interesting chat with a friend last night that perfectly illustrates why most people are thinking about AI all wrong.
This guy is an incredible marketer... who's been using AI to create some absolutely mind-bending stuff lately.
But here's what got me thinking...
On our walk, he said something that made me want to smack him:
"People think I'm some marketing genius now."
I had to stop him right there.
Because he was missing his own damn point...
He's ALWAYS been a marketing genius. AI just gave him superpowers.
This conversation was still rattling around in my head when I listened to the latest "Every" podcast with Dan Shipper ... where Mike Maples broke down exactly why most people are missing the point about AI.
(If you don't know Mike, he's the legendary investor who wrote early checks for Twitter, Twitch, Okta, and Lyft... and now runs Floodgate, the fund he cofounded.)
His point was simple:
The most valuable AI companies a…
